60 welcome text message examples and templates

Well-crafted welcome messages are the SMS equivalent of a great first impression. Your welcome message will lay the foundation for all future conversations and engagements with subscribers, customers, or employees, so it’s important to get it right. 

In this article, we’ll share an assortment of effective and engaging welcome message templates that can easily be customized to fit your business’ needs.  

Jump right to: 

• 60 welcome message templates for your business
• Templates to welcome marketing subscribers
• Templates to welcome customers and clients
• Templates to welcome new members
• Templates to welcome guests
• Templates to welcome new employees
• Templates to welcome re-subscribers
• Templates for general welcome messages
• Tips for writing effective welcome messages

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<h2 id="Welcome">60 welcome message templates for your business</h2>

Whether you’re looking to introduce yourself to new subscribers, greet hotel guests, or welcome employees, we’ve got a template ready for you to customize. 

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<h3 id="Marketing">9 welcome messages for SMS marketing subscribers</h3>

Promotional SMS is a great way to sell services and products to your audience or boost brand awareness in general. Let’s take a look at a customizable list of short welcome message examples and templates for text marketing subscribers. 

1. Welcome to the [brand name] family! We’re stoked to have you here. Stay tuned for subscriber-only deals and special offers 🥳
2. [Name], we’re so glad you’re here. We’re offering [X%] off your first purchase with [brand name]. Use code [code] at checkout. Shop now: [link] 
3. [Brand name] just got a lot better now that you’re here! We can’t wait to reveal our latest collection. Stay tuned for more! 
4. Hi [name]! We’re happy you want to learn more about [brand name]. We’d like to learn more about you, too! Fill out your personalized survey and a [brand name] expert will create a list of recommended products, just for you! Survey: [link] 
5. Hi there, [name]. Thank you for trusting us with your info 🎁 Here’s a welcome gift for you. Get 1 month free of [product name] with code: [code] 
6. Welcome to the family, [name]! You’ve got a whole bunch of exciting discounts coming your way 👏For now, here’s a code for [X dollars] off your first purchase with [brand name]! Code: [code] 
7. Hey [name]! Your support means the world to us. We can’t wait to share all kinds of special offers with you soon. 
8. Hi there, [name] 🌞 It’s a pleasure to have you here! Apply code [code] online or in-store to get [X%] off your next order. Shop now: [link] 
9. [Brand name]: Congrats, [name]! You’ve just unlocked your own personal [X%] discount code: [code]. Use this code at checkout FOREVER 🤩

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<h3 id="Customers">10 welcome messages for customers and clients</h3>

Sending a welcome text to new customers or clients is a great way to break the ice and introduce your business. 

1. [Name], we’re so honored you’ve chosen [brand name] to help you find your new home. While we’re working hard for you, check out our fully-stocked resources page to learn more about home buying in [state]: [link] 
2. Hi [name], you’ve made the right choice. Thank you for trusting us with your property management needs. Our team looks forward to assisting you! 
3. [Business name]: Welcome to the family. Get ready to receive hand-picked solutions just for you. Fill out our entry survey now to begin: [link]
4. Welcome to [brand name], [name]! We’re looking forward to seeing you at your appointment on [date + time]. For an extra [X dollars] off your service, show this text to our front desk before checkout 😊
5. [Name], thank you for signing up to get updates from [brand name]. We take our job of providing you with expert advice on new tech solutions very seriously. To see a full list of our services and partners, visit our website: [link] 
6. Hi [name]. This is [founder name], founder of [brand name]. I can’t wait to help you start your hair care journey! Sign up to receive a FREE Welcome Sample Kit from us today: [link] 
7. [Brand name]: Hi [name], congratulations on taking the first step to streamline your sales acquisition process. Get started today with 1,000 free, verified leads: [link] 
8. [Name], thank you for trusting [office name] with your healthcare. You can ask questions or manage appointments via our secure text messages. We look forward to providing you with excellent service.
9. [Name], shopping for a new courier solution can be overwhelming. We’re here to help! Fill out the following survey to be matched with a local courier: [link]
10. [Name], congrats on beginning your search for a new ride 🚗  At [brand name] we’ve helped thousands of others find their dream car, and we can’t wait to help you. Check out our new daily listings here: [link]

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<h3 id="New">8 welcome messages for new members</h3>

Sharing member-only or exclusive discounts and offers in your welcome message is a great way to make members feel appreciated. 

1. [Business name]: You did it, [name]! Taking the first step on your fitness journey is the hardest part 💪We can’t wait to take this road with you. Check out our scheduled classes and book appointments with personal trainers here: [link] 
2. [Name], welcome to [organization name]. As a member, you have access to information, resources, and discounts designed to help physicians navigate the complex healthcare space. Browse our list of member-only discounts here: [link] 
3. [Brand name]: Hey, [name]! Welcome to the [location] run club 🏃You’re now a part of a nationwide movement to make running fun again! Here’s a list of our next events: [link] 
4. [Name], welcome to [business name]. We ❤️ our members so much that we decided to offer a special [X%] member-only discount. Use code [code] at checkout or in-stores on your next purchase! 
5. Welcome, [name]! Your membership with [brand name] gives you exclusive access to advanced features and guarantees one-on-one access to a customer support rep, 24/7. Check out your personalized feature recommendations here: [link] 
6. Howdy, [name] 🤠 You’ve just unlocked member-only access to [brand name’s] exclusive collection. We can’t wait to see how you style your new handmade boots. Shop the collection now: [link] 
7. [Name], your commitment to the cause isn’t going unnoticed. [Organization name] is proud to have you as a member as we work toward establishing low-cost health clinics nationwide. Go the extra mile and sign up to make a monthly or one-time donation: [link] 
8. Hi [name], thank you for prioritizing your health! [Brand name] delivers personalized nutrition to your front door every week 🥦 Use this code at checkout for [X%] off your first plan: [code] 

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<h3 id="Guests">9 welcome messages for guests</h3>

The following short welcome message examples will help you establish a line of direct communication with your guests, improving guest satisfaction and increasing the chances of a positive review. 

1. [Name], thank you for booking with [business name]. Good news: You’ve unlocked rewards points! Claim yours now: [link] 
2. Hi [name]! We hope you enjoyed your stay at [business name]. Thank you for signing up to receive updates and special offers! Please fill out a survey on your stay: [link]
3. [Business name]: Welcome to the waitlist! A flavor explosion is headed for your tastebuds. Check out our menu while you’re waiting: [link] 🥂
4. Thank you for signing up for updates on your [date] reservation. We can’t wait to host you. As a sign of our gratitude, we’re offering subscribers [X dollars] off your stay. Share this code with your host at checkout: [code] 🎊
5. [Name], you’ve signed up to receive booking updates for your upcoming [business name] stay. We’re happy to answer any questions or concerns you may have via text. See you soon! 
6. [Restaurant name]: Thanks for subscribing! You’ll receive special announcements and exclusive deals here. Cheers to exciting days ahead 🍻
7. Welcome to [business name]! We’re so glad you’re here. Feel free to text us if you need extra accommodations. A full list of our amenities can be found here: [link] 
8. [Name], thanks for booking your [location] Airbnb! We’ve prepared a full list of personalized food and entertainment recommendations for you here: [link] 
9. [Restaurant name]: [name], we can’t wait to host your party on [date]! Drop any special requests here, and we’ll do our best to accommodate them: [link] 🎉

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<h3 id="Employees">8 welcome messages for new employees</h3>

Sending a welcome message to new employees can make them feel included and valued. It’s a great way to make sure a new employment experience starts off on the right foot. 

1. Welcome aboard, [name]! We can’t wait to see what we’ll accomplish together. Here’s a link to your employee portal: [link] 
2. Hey, [name], I wanted to welcome you to [business name] personally. We’re stoked to have you on the team. I’m excited to grow and learn alongside you! 
3. Greetings, [name]! We’re delighted you’ve accepted the offer. While we prepare for your start, please log in to your portal to view onboarding materials. 
4. [Name], welcome to [business name]! We’re so happy to have you join us. If you have any questions as you’re settling in, feel free to send them here. 
5. [Name], as the CEO, I want to personally welcome you to the team. Your skills and experience are highly valued here. I look forward to celebrating your achievements.
6. [Name], the team and I wanted to reach out to tell you how much we’re looking forward to you joining us. See you on [start date]! 
7. Hey [name], welcome to [business name]. Your unique experience is going to be a game-changer for our growing team. Here’s to a new start! 
8. Hello, [name]! On behalf of HR, we’d like to extend a warm welcome. We’ve prepared a comprehensive onboarding package for you here: [link]. 

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<h3 id="Resubscribe">8 welcome back messages for re-subscribers</h3>

Share a welcome back message to acknowledge and thank re-subscribers. 

1. Hey [name], we’re happy to see you again 💖 To show our gratitude, we’re offering [X%] off your next purchase. Use [code] at checkout to apply your discount.  
2. You’re back! [Name], we’re happy you’re here. We’ve been saving your settings preferences in your account, just in case. Re-activate now: [link] 
3. Welcome back, [name]! We’ve missed you. Here’s what’s been happening while you were away: [link] 
4. [Name], [brand name] is honored to have you back. We’ve been working to create the best user experience possible. Check out our site improvements here: [link]
5. [Name], my name is [name], founder of [brand name]. I wanted to personally welcome you back and share a surprise! Use [code] at checkout for a mystery discount 🤭 
6. [Brand name]: Welcome back, [name]! Let’s pick up right where we left off. Here’s a list of new items we’ve selected just for you: [link] 
7. Hi [name]! It’s great to have you back. We’d love to hear feedback from you on your experience with [brand name]! Share your thoughts with us here: [link]
8. [Name], it’s official: [brand name] just isn’t the same without you. Welcome back  🥳 In the spirit of reunions, here’s a code for [X%] off our shop: [code]

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<h3 id="General">8 general warm welcome messages fit for any need</h3>

Let’s take a look at a few generic welcome messages you can customize to fit your individual needs. 

1. [Name], thanks for signing up to receive updates from [brand name]. We’ve been working hard and can’t wait to share new products with you soon. Stay tuned! 
2. [Brand name]: You’re here, and we couldn’t be more excited! 🤩 Follow us on our social media to make sure you never miss a new product drop: [link] 
3. Welcome, [name]. Our day just got a whole lot better with you here 💖 What event this year are you most excited about? 
4. Thanks for joining [brand name]! As a thank you, here’s a [X%] discount code for use on any item in our [collection name] collection: [code]
5. Welcome to [business name], [name]. Thank you for trusting us with your business. We’re available via text 24/7 to answer any questions. 
6. Congrats, [name]! You’ve unlocked subscriber-only perks. We’ll send you a FREE ebook guide to starting your own businesses. Follow this link to download: [link] 
7. [Name], your support means the world to us. We’ll share updates, donation opportunities, volunteer events, and more here. Stay tuned! 
8. Hi there! I wanted to personally welcome you to the [brand name] family! I’ve got exclusive subscriber events to announce soon. Don’t go anywhere 💫

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<h2 id="Tips">8 tips for writing effective welcome messages</h2>

A successful welcome message should make your recipient feel important, convey gratitude, and provide value. Your welcome message can thank the recipient for subscribing to your list, share resources, offer assistance, or provide discounts to increase chances of conversion. 

Here are a few crucial tips for crafting your welcome message: 

• Get SMS opt-ins. Follow the required SMS opt-in guidelines before you text your subscribers. 
• Personalize your message. Include the recipient's name and consider adding other personalized content such as relevant product suggestions or location-specific information and offers. 
• Convey a warm and excited tone. Your messaging should be friendly and appreciative; make sure the recipient feels valued. 
• Set expectations. What kinds of information can the recipient expect from your SMS messages? Give the subscriber an idea of what you’ll share in your messages, such as resources or exclusive discounts. 
• Keep it short and sweet. Your message copy should be short and concise without sacrificing personality. 
• Get the timing right. Use automation features to ensure your message is sent as soon as the recipient subscribes to your list. 
• Include SMS opt-outs. Provide clear opt-out instructions at the end of your welcome message. Honoring subscriber opt-outs is both required by law and promotes trust in your brand. 
• Use SMS links. SMS links are a great way to get more information to your new subscribers and encourage them to complete a call-to-action.

Automate welcome messages with Textline

Your business now has access to a wide array of welcome message examples to kick off your next campaign. But first, you’ll need to select an SMS provider that matches your needs. 

Textline is a dynamic solution that ensures your SMS welcome messages are engaging, timely, and compliant. To protect you and your subscribers, Textline automatically unsubscribes contacts who ask to opt-out, ensuring your business stays compliant and reputable. 

Plus, Textline is constantly rolling out new automation features to streamline your SMS campaign experience, such as the new Contact Created feature. This powerful automation enables you to instruct Textline to take any action when a new contact is added to the address book, like sending a welcome message or discount offer, or adding Tags to categorize your new contact automatically. 

Automate your welcome messages and empower your SMS campaigns to do more. Try Textline for free for 14 days.

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